A successful project starts with a solid project concept

When we start a project, we could be tempted to run to the field to start our observations and interviews. But there is a risk to be too fast, namely « shooting next to the target » as one will not have thought through the project goals, what is at stake, etc.

Therefore, we advise to take a couple of hours to write down a project concept. Here is how it could look like.

ethnographic successful project concept template